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Catalogue description British Railways Board: Chief Passenger Marketing Manager and Director of Passenger Marketing Services: Survey Reports
| Reference: | AN 173 |
|---|---|
| Title: | British Railways Board: Chief Passenger Marketing Manager and Director of Passenger Marketing Services: Survey Reports |
| Description: |
This series contains records of the Chief Passenger Marketing Manager and successor. The records were known as the market research library. They consist of reports made by the British Railway Board and for the BRB by consultants on ticketing, fares and British Rail services. |
| Date: | 1960-1988 |
| Held by: | The National Archives, Kew |
| Legal status: | Public Record(s) |
| Language: | English |
| Creator: |
British Railways Board, Chief Passenger Manager, 1963-1969 British Railways Board, Chief Passenger Marketing Manager, 1970-1979 British Railways Board, Director of Passenger Marketing Services, 1984-1994 British Railways Board, Passenger Manager (Marketing), 1979-1984 |
| Physical description: | 479 papers |
| Access conditions: | Open unless otherwise stated |
| Immediate source of acquisition: |
2001-2013 British Railways Board |
| Accumulation dates: | File series ran from 1960 to 1985 |
| Selection and destruction information: | Duplicate reports irrelevant to the railways and those consisting of raw data only were destroyed. |
| Accruals: | No future accruals are expected. |
| Administrative / biographical background: |
The British Railway Board set up the office of Chief Passenger Marketing Manager in 1963. It appears to have had a number of organisational changes and in 1984 the title was changed to Director of Passenger Marketing Services. |
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